Nathan Baws: Australia’s Leading Social Media Keynote Speaker for Your Next Event
Introduction I’m Nathan Baws, and after 43 years of building 15 businesses, from Cairns’ tourism ventures to Sydney’s tech. As your social media keynote speaker, I deliver hands-on strategies for event organisers in Brisbane, business owners in Melbourne, or students in Tasmania, drawing from my real-world wins like a 2024 Guinness World Record and Shark Tank stints. My goal? To help you connect with Australia’s diverse audiences and grow your brand. In our connected nation, where folks from Adelaide to Darwin crave authentic engagement, picking the right social media keynote speaker can make your event or business soar. A weak social strategy fades into the background, but sharp insights can boost visibility and sales. I’m here with battle-tested tools to make that happen, tailored just for you. Key Takeaways Why Choose Nathan Baws as Your Social Media Keynote Speaker? Organising a conference in Canberra or a workshop in the Barossa Valley? You need a social media keynote speaker who understands Australia’s unique challenges and opportunities. That’s me, Nathan Baws- no teams, just me delivering insights from building health clinics, restaurants, and an unlimited marketing firm. My experience, including eight years dominating Australia’s supplement market, ensures that every talk is packed with practical advice for event planners, corporates, and students. Decades of Experience in Australian Markets My 43 years in business have shown me how social media transforms brands. At a Perth event, I shared how a viral Instagram campaign turned a startup into a local favourite, securing partnerships worth thousands. As your social media keynote speaker, I’ll show you how to target pain points, like engaging eco-conscious shoppers in Byron Bay, to create posts that drive action. Tailoring Talks for Diverse Audiences Whether you’re an educator in Tasmania inspiring students or a corporate leader in Sydney rallying your team, I customise every session. I use examples like crafting LinkedIn content for Melbourne’s B2B scene, ensuring relevance and compliance with Australia’s privacy laws. Attendees leave with clear, actionable steps to implement immediately. Beyond the Stage: Ongoing Support As a social media keynote speaker, my impact extends past the event. I offer one-on-one mentoring, using my Business Diet framework to help clients sustain momentum. From event organisers to startups, my personal approach ensures your social media strategy grows stronger over time. Core Social Media Strategies from a Proven Speaker As a social media keynote speaker, I share tactics that have scaled my 15 businesses, from zero-budget launches to multimillion-dollar ventures. These are crafted for Australia’s unique markets, like seasonal tourism in Cairns or corporate needs in Wollongong. Let’s dive into strategies that deliver results. Creating Content That Resonates with Australians Content is the heart of social media success. I teach how to craft posts that connect, like Instagram stories for Sydney’s health-conscious crowd. In an Adelaide talk, I showed how one video can be repurposed into posts, reels, and emails, boosting engagement without extra costs. Action step: Audit your top-performing content quarterly and adapt it for platforms popular in your region. Engaging Audiences with Authentic Storytelling Authenticity builds trust. Drawing from my supplement business, I share how storytelling on LinkedIn drove 40% more engagement for B2B clients. For corporate teams, vary content, provide quick tips for staff, and provide strategic insights for executives. Try this: Share a behind-the-scenes post about your brand’s values to spark loyalty. Maximising Reach with Smart Platform Use Each platform has its strengths. My 2024 Guinness World Record ice bath challenge went viral on TikTok, driving traffic to my weight loss program. Event planners use polls on Instagram to build event buzz. Mix 70% value-driven posts with 30% promotions, and track interactions to stay ahead of algorithms. Personal Coaching with Nathan Baws, Social Media Keynote Speaker Beyond speaking, I’m your personal coach- no delegation, just me. Whether you’re a student in Darwin launching a side hustle or a business owner in the Gold Coast scaling up, I create tailored social media plans using my Dopamine Diet to balance effort and recovery, ensuring sustainable growth. Custom Plans for Entrepreneurs and Startups For business owners, we start with a deep dive into your social media setup. Using lessons from my Shark Tank ventures, I optimise campaigns, like testing Instagram ads for Brisbane’s food scene. Clients often see 25% engagement boosts in months. Book a session, and we’ll map your next steps. Mentoring Students for Digital Success Australia’s youth are our future. In workshops, I teach tools like TikTok for niche markets, such as vegan products in Byron Bay. Students leave with campaign portfolios, ready for internships. My mission? Empower you to lead with confidence. Transforming Corporate Teams I run workshops on collaborative tools for teams, inspired by my marketing firm. In Canberra, we tackled silos with cross-team social projects, aligning with business goals. Results? Unified strategies and measurable outcomes. Real-World Impact from My Social Media Talks Stories bring strategies to life. As a social media keynote speaker, I’ve inspired audiences across Australia, from Perth forums to Sydney summits, with actionable insights tailored to local needs. Boosting a Melbourne Startup’s Social Presence A small e-commerce brand struggled with visibility. My Instagram tips, tailored for Victoria’s market, led to a 150% follower surge in six months. Key takeaway: Optimise for mobile-first Australians with short, engaging reels. Revitalising a Brisbane Firm’s Engagement A logistics company faced low interaction. After my session, they used LinkedIn webinars, doubling engagement with a 5:1 ROI. For your business, start with audience personas based on real data. Empowering Adelaide Educators At a teaching conference, I shared free social tools for classrooms. One group launched a student-led mental health campaign on Instagram, which was adopted school-wide. Educators, use Canva for accessible visuals. Growing a Darwin Tourism Business In a remote market, my user-generated content tactics filled bookings during the off-season. Try geo-targeted Facebook ads for your region’s unique audience. Blending Mindset with Social Media Expertise Great social media work needs a strong mindset. As a social media keynote speaker, I share my Business Diet to energize you, turning









